The McChronicles has mused about the McDonald's Gold Card previously. At the time it was called The McDonald's McGold Card. A recent comment on the posting has us reopening the topic.
The McChronicles has to admit that we are intrigued by this item, and that we have no personal experience with it. So, we did what any responsible netizen would do and Googled McDonald's Gold Card. We were quickly delivered to the McD Gold Card home page - there is a complete program!
We attempted to register, only to find that, "Only McDonald's employees are authorized to use this site. " So, it is an employee-only thing.
Apparently the card is a way to help employees get discounts at various retail stores. One page that you CAN access on the site offers a depiction of how the card can save the user over $500. According to the example, the McDonald's Gold Card can be used at places like: Apple, Foot Locker, Jiffy Lube, LensCrafters, T-Mobile, and more.
This seems great for the employees.
The McChronicles wonders if McDonald's has ever considered offering an affinity, discount, membership card for customers to use. We think that this could be kind of cool, if done properly. What do you think?
The McChronicles: a blog about, not affiliated with, McDonald's.
Image: McDGoldCard website.