McDonald's will launch its newest Olympic Games program, McDonald's Champion Kids, on Aug. 9, 2007 in Beijing.
The program will enable up to 300 kids from around the world to travel to the 2008 Olympic Games to share their stories and experiences with their local communities and hometown news outlets. Through this once-in-a-lifetime journey, the children will have the chance to see the Games, meet Olympic athletes, visit cultural sights, and interact with kids from across the globe.
The McChronicles: a blog about, not affiliated with, McDonald's.
Image: PR Newswire website (press release).
2 comments:
The embodiment of the Beijing Olympics motto: One Dream, One World will certainly be a guiding thread for this program. May as many children as possible be set into this opportunity!
Excellent program
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